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Adware

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Category
TECHNOLOGY

Language
ENGLISH

Adware, or advertising-supported software, is software that generates revenue for its developer by automatically generating online advertisements in the user interface of the software or on a screen presented to the user during the installation process. The software may generate two types of revenue: one is for the display of the advertisement and another on a "pay-per-click" basis, if the user clicks on the advertisement. The software may implement advertisements in a variety of ways, including a static box display, a banner display, full screen, a video, pop-up ad or in some other form.

Wikipedia contributors, "Adware," Wikipedia, The Free Encyclopedia,

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